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While analyzing upcoming trends, we realized that some overarching visual concepts deserve separate attention. That’s why we’ve highlighted them in this overview.
A timeless classic that will blend seamlessly with various styles such as brutalism, futurism, cyberpunk, and avant-garde.
A combination of minimalism and brutalism, as seen in Geews’ branding
An example of minimalism fused with futurism from Behance
A blend of minimalism and avant-garde, illustrated by Level’s branding
Fonts from the 90s, old graphic patterns, and archival photos will be at their peak — complemented by modern styles and technologies.
The Great Host home goods branding.
Minimalist, functional forms inspired by packaging: boxes, storage shapes, and cases.
Brand identity for the Busan World Coffee Championships
Clean lines, strict geometric shapes, and minimalist compositions. Line geometry creates a sense of structure and order.
Identity of the strategic design agency Idea
Hand-drawn sketches and informal, free-flowing lines will gain popularity for creating a casual brand image.
Doodle-style branding for Panneko bakery
Freehand-style identity for Etimo cafeteria
The early 2000s style with its bright colors and glitter is making a comeback — but with a modern twist. Y2K will blend retro aesthetics with contemporary design tools.
Brand identity for Neptonic, a soda company
Oversized fonts and expressive text elements will be used to emphasize key information.
Brand identity for Bluff Coffee
Identity is no longer static. In the future, logos, graphics, and color palettes will adapt to different conditions and contexts. Dynamic elements will make brands more flexible, relevant, and emotionally connected with their audiences.
Such identity not only decorates but also enables brands to stay current, respond to events, and speak the language of their audience while maintaining recognizability.
Brand identity for Arte hotel
A new trend set to be widely used for creating abstract visuals.
Brand identity for Ayse Demir studio
Bright flat designs, cyberpunk elements, rave style, kitsch, and minimalism will merge into bold and unexpected combinations. This eclectic mix not only captures attention but also sets new directions in design. Fusion becomes a tool for creating trends that reflect the spirit of the times and help brands stand out in a crowded visual landscape.
Brand identity for Weve
Simple geometric shapes and primitives will form the basis of minimalist yet impactful designs. This trend makes visuals easy to understand and highly accessible.
Brand identity for Adira
The transparency effect highlights the lightness and dynamism of a design.
Transparent packaging for Qinglu coffee drinks
Elements of historical styles will merge with new technologies, creating visuals that are simultaneously absurd and creative.
Brand identity for Nomura
Movement is the major trend of 2025. Motion graphics and animations will bring logos, icons, and other visual elements to life, giving them dynamism and uniqueness.
Motion logo for digital agency Byter
Embrace these trends to create standout visuals that define the future of design. Let us know which design trends you agree with — and which ones you think are just passing fads!
Source: Based on materials from the designer community Logo-machine